If you look at most of the business marketing plans, you will realize that there is a section that is preserved for traditional marketing efforts like working with email. But it is essential that you find ways of getting ahead of your competitors if you are trying to get leads without a marketing plan. If you are looking forward to knowing how you can get leads without a business marketing plan, read more here.
The first tip is to work with social media. It is essential to note that when you are looking for prospects, you should go to social media because thus where you will find everyone that you are looking for. You can start off on LinkedIn with a professional looking profile by showing off your approach with your photo and then with the people you connect to. This will require you to add people who you have met only once but you would like to interact with them online and even in business. It will also be essential that post updates once in a while to attract more new faces to your profile. Besides, post for help with a specific type of problem or seek advice. You can as well ask for recommendations and reviews by stating how you perform so that people can know the value you bring on the table.
Besides, you should also ask for referrals. You can constantly get referrals from your current customer base if they are happy with your services. One thing that you can do is to reach out to your clients on a phone call or email and address their dissatisfaction and ask if they can recommend you to someone. In addition, make sure that you send a token of appreciation to the clients who recommended you so that everyone feels excited about the connection.
Last but not least, you should revisit the connections. It is essential to note that over the course of your career you will be certain of meeting people who already know who you are and what your business does. Here you will have to reach out to them because they might have changed their interest or they are ready to engage with you. Besides, you never know what people are interested in or what they are going through and in this case, they might only need your connection to be converted to be your diehard fans. You find that with this you will be marketing qualified lead which saves time and money.